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The holy grails of supply chain management are high speed and low cost—or are they? Though necessary, they aren’t sufficient to give companies a sustainable competitive advantage over rivals. Consider these disturbing statistics: Though U.S. supply chains became significantly faster and cheaper between 1980 and 2000, product markdowns owing to excess inventory jumped from 10% to 30% of total units sold—while customer satisfaction with product availability plummeted. But some companies—Wal-Mart, Amazon.com, Dell Computer—have bucked these trends. How? Their supply chains aren’t just fast and cost-effective.

 

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(Lee, 2004)
Lee, H. 2004. 'The Triple-A Supply Chain'. Available at: https://theforge.defence.gov.au/publications/triple-supply-chain (Accessed: 25 April 2026).
(Lee, 2004)
Lee, H. 2004. 'The Triple-A Supply Chain'. Available at: https://theforge.defence.gov.au/publications/triple-supply-chain (Accessed: 25 April 2026).
Hau Lee, "The Triple-A Supply Chain", The Forge, Published: October 22, 2004, https://theforge.defence.gov.au/publications/triple-supply-chain. (accessed April 25, 2026).
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